Month: July 2017

The 7 M’s: Marrying Your Wedding Vows And Your Sales Pitch (Infographic)

7 M's that make a good marriage.

In one way or another, we are all in sales. Crafting a sales message, when done right, can resemble a great marriage. The parallels run deep. For those of us who are married, remember, your foremost customer in life is your very own spouse. Make him or her happy each and every day by delivering the goods you promised in your vows (a sales pitch by another name, if you think about it). In marriage, ...[Read More]

Is Your Company Self-Sabotaging Your Sales?

Is Information Overload Sabotaging Your Sales?

A recent study, by marketing research firm CSO Insights, revealed, “The top challenge in sales organizations today is that 90% of sales leaders believe that representatives have missed opportunities because of information overload.” The study shows that salespeople are missing opportunities to close sales because they are overloaded with information from their own companies. Unfortunately, informa ...[Read More]